Global Enterprise For Advanced Research Gear


GEAR is a multinational organization structured with the ultimate and primary goal of creating the most luxurious lifestyles for the few in charge. Although they may be driven purely by greed, they aren’t stupid. They know that crossing certain ethical lines will lead to trade deals and business partnerships falling through. GEAR makes the majority of their profit through mass production of anomalous items on the consumer level, often with little to no competition. The general populous is for the most part unaware of how GEAR produces and creates said items, often leading to much distrust in the company. Regardless, the company’s profit margins remain extraordinarily high.

GEAR has many partners and enemies, often selling invaluable, dangerous anomalies to the NDI and other groups to the highest bidder. GEAR’s relationship with the Initiative is complicated to say the least. At times they may cooperate in the name of a common goal, the next day doing the opposite.

Despite popular belief, GEAR and Rona! Co. do not regularly compete for market share. Rona! Co.’s dangerous and consumer-unfriendly products are easily out-sold by GEAR products which are designed for consumers. Despite this, both companies regularly engage in the use of memetic agents in order to entice consumers into making a purchase.

Extremely high profits have allowed GEAR to invest heavily in militaristic defense, research and secrecy. Authority attempts to locate GEAR facilities have been completely fruitless. Exact details of the owners of GEAR remain shrouded in mystery.



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